-persuasive speech-donate to my favorite charity Essay

-persuasive speech-donate to my favorite charity - Essay Example Programs established by ASRC here in the Connecticut help autistic children in coping with their condition. It also assists family members, and those close to the children to learn and adapt new ways of dealing with autism and helping the affected child (Kucharczyk et al., 2015). According to ASRC, some of programs include basic education about autism, workshops for families and professionals, direct services, consultation, mini-grants, recognition programs, a range of support groups, social activities, recreation and legislative advocacy. Autism cases are becoming widespread in the contemporary society, and several individuals feel its effects. The first reason for urging you to donate to this worthy undertaking is because we are one community. We unite as one; hence, it essential that we tackle it together. Second, this issue affects us all. Such a drive would build community cohesion and help us get to know and understand each other better. Statistics implies that one in eighty-eight children have this condition. Many families cannot afford to provide their autistic child with the necessary care and attention, but with your input, this will be possible. Third, you should donate to the charity because ASRC seeks not only to sensitize the community about autism, but also provide solid solutions to this condition. We believe that your assistance to this charity will enable it in realizing its target and ultimately impact the community positively. Kas, M., Modi, M., Saxe, M., & Smith, D. (2014). Advancing the discovery of medications for autism spectrum disorder using new technologies to reveal social brain circuitry in rodents. Psychopharmacology, 231(6), 1147–1165. http://doi.org/10.1007/s00213-014-3464-y Kucharczyk, S., Reutebuch, C. K., Carter, E. W., Hedges, S., El Zein, F., Fan, H., & Gustafson, J. R. (2015). Addressing the needs of adolescents with autism spectrum disorder: considerations and complexities for high school

Is Jekyll And Hyde Just A Gothic Horror Essay Example for Free

Is Jekyll And Hyde Just A Gothic Horror Essay Dr Jekyll and Mr Hyde by Robert Louis Stevenson is a typical Gothic horror story in the way the novel is written and described. Some people may disagree with this statement because in the Cambridge guide to English literature, Gothic fiction is described as a type of novel or romance popular in the late 18th and early 19th century and the word Gothic had come to mean wild barbarous and crude. Gothic novels were usually set in the past and in foreign countries, they took place in monasteries, castles and dungeons. Plots hinged on suspense and mystery often involving the supernatural. Having read the statement and also Dr Jekyll and Mr Hyde some parts of the statement do not agree with the novel, for example, the novel is set in London and there are no castles or dungeons. Where as in Dracula by Bram Stoker and also Frankenstein by Mary Shelley are both set in foreign countries and also in mysterious locations Dracula being set in a castle and Frankenstein in a laboratory. To deal with human nature Stevenson discusses the ideas of Charles Darwin. Around the 19th century Charles Darwin began to write theories of animals and evolution, Stevenson was obviously influenced by these ideas and uses them to describe one of the main characters Mr Hyde. Stevenson also mentions religion when he discusses the ideas of Christian and non-Christian aspects in the novel. Stevenson uses lots of Gothic images, one of the first gothic parts of the novel is the trampling of the young girl. This scene is described as a black winter morning with the word black being very strong in that sentence because it makes the place seem evil and sends a shiver down your spine. The location is Gothic as it gives off a sense of darkness and fear. This is the part of the novel where religion is first mentioned, although it is not part of the Christian area of religion. Stevenson describes Hyde, as a juggernaught when he tramples over the young girl this is very strange considering juggernaught was something associated with the Hindu religion. Another Gothic feature in the novel is the murder of Sir Danvers Carew, two quotations which are Gothic are The bones audibly crunching and The body jumped upon the roadway. These sentences are quite interesting in the way they are described, first the crunching is a good use of an onomatopoeia by Stevenson, as the word crunching is very disturbing and you can almost hear the bones crunching in your head. The second makes you think of a dead body jumping around on the road. This is Gothic because the act that Hyde commits is an evil one, and where it actually takes place is a mysterious and strange location. The meeting of the two men also has an air of mystery surrounding it, as they meet in the dead of night when no one else is around. Stevenson uses the ideas of Darwin to write his description of Hyde, in the novel Hyde is described as an ape ..with ape like fury he clubbed him to the earth. A Gothic location is a place where it is usually dark, dingy and foggy a sinister place that you really would not like to be. For example Draculas castle is a gothic location, because it is old and also because it is dark and mysterious. Many of the locations in the novel are gothic, one of them being the description of Hydes house and the street outside. The novel quotes the fog lifted a little and showed him a dingy street. Then in the same chapter Stevenson describes the front of the dissecting room as a Sinister block of building and two storey high, no window. This house seems mysterious by the way it has no window and it leaves you wondering right from the very start of the novel what is actually inside that building. One of the strange things that I noticed when reading the novel is the description of the surrounding area when Dr Jekyll is there towards the end of the book, the novel quotes Fine clear January day, wet under foot where the frost had melted.,and the Regents park was full of winter chirrupings and sweet with spring odours. This is obviously not Gothic at all but it seems unusual that this is the only location in the novel, which is non-Gothic. It seems strange that Stevenson has decided to change from Gothic into something completely different, which really has no real connection to the story, itself. Human nature features in a number of areas in the novel. One of them is the murder of Sir Danvers Carew, besides being Gothic this has something to say about human nature as well. When Hyde begins to go mad and he kills Carew, the novel quotes all of a sudden, he broke out in a great flame of anger. Here Stevenson is using the element of madness and the ideas of schizophrenia, which was being researched around the 19th century. Stevenson also uses Darwins theories of evolution to describe Hyde as inhuman, with ape-like fury. Here the message that Stevenson is trying to give about human nature is that humans have the will and the power to kill something and each other. Stevenson also looks at the idea of split personalities; nearly every character has one. Dr Jekyll is the best example because his character is full of good and evil, when he turns into Hyde he is just pure evil. So when Jekyll loses control he changes from himself into Hyde. Stevenson is saying here that evil is more powerful than good in humans and that is why Hyde overpowers Jekyll, because he is pure evil. In the opening chapter of the novel when Hyde is first mentioned when he tramples over that girl .the man trampled calmly over the childs body then Hyde decides to pay à ¯Ã‚ ¿Ã‚ ½100, we screwed him up to one hundred pounds. Hyde does this instead of apologising to keep the family quiet. This is another example of human nature where some people including Hyde try to pay their way out of trouble. Overall, I feel what Stevenson is trying to say about human nature is that all humans have vices such as drinking and gambling. The creation of Hyde allows Jekyll to do what he wants, when he wants and hopefully he will not get caught. Jekyll does not want to have his reputation ruined, so that is why he creates Hyde so he can do all these things. Stevenson is saying that humans have pessimistic views so they will act evil to get away with something. In conclusion, I think that this novel is a Gothic horror story, but also does have something to say about human nature. Stevenson does mention human nature in the novel as I have discussed previously, for example the trampling of the girl and the murder of Danvers Carew. Of course, the novel could not have discussed human nature if Stevensons wife, Fanny had not been involved. In Jenni Calders introduction to Dr Jekyll and Mr Hyde, Calder writes Stevenson dreamt the essentials of Dr Jekyll and Mr Hyde. It was initially the Gothic aspect of the story that excited him. Fanny didnt like it, she felt there was more potential for more than just a mere horror story, that it might have something to say about human nature. Overall, the human nature aspect of the novel, makes the story more interesting.

Swisses Application on Healthcare Products Marketing

Swisses Application on Healthcare Products Marketing By Qian Liu Executive Summary The purpose of this report was to analyse the marketing mix principles used by the Swisse to marketing its products and find directions for further development. The report illustrates how Swisse succeed through application of marketing mix elements: well-researched products, people and organisation culture, promotion through leadership and CSR marketing as well as the globalisation exchange. Recommendations are made on focusing on food safety regulations and global market management. Introduction With the advancement of researches on the health of human body as well as the increasing ability to buy, people starts to focus more on life quality and healthy living habits these years. Increasingly people began to pay more attention and money to body maintenance and health products, which brings business opportunities for the health care products market. Swisse is an Australian health and wellness company that manufactures vitamin, supplements and other personal care products that are currently available in about 30 countries including Australia, New Zealand, United King, the United States and Hong Kong, etc. Founded in 1969, the company has been committed to its philosophy: health, happiness (HH) with a belief that the focus on people, passion and principles will naturally bring profit in. It conveys its philosophy to the public by introducing ambassadors who are sports stars or celebrities conducting a healthy life cycle. For about 50 years, Swisse has been investing in independent scientific researches on the development and innovations of scientifically-supported healthy products. It started building up since establishment partnerships with universities, laboratories and other top academic institutions as well as its own scientific advisory panel consisted of a group of academics, scientists and clinicians. The company also focus on corporate social responsibility by using natural ingredients, offsetting carbon emissions, investing in charities and advocating sustainability. The purpose of this report is to identify the success of marketing mix of Swisse by analysing marketing mix principles it applies: product, people, promotion and placement. While Swisse focuses more on four elements of marketing mix strategies analysis, other elements of marketing mix as well as other aspects such as business environment might be overlooked. Marketing Mix Overview of the theory: Marketing Mix Market mix is a foundation conceptual framework in market. It is a set of marketing tools the marketing managers used to develop long-term strategies and short-term practices in order to meet targeted customer needs. Different elements are included in marketing mix in different industries. Through long development history, the marketing mix generally comprises the traditional 4Ps: product, price, promotion and place to the developed 8Ps with people, process, physical evidence and performance in addition. The company in question forms its own 4Ps strategy by focusing on product, people, promotion and place. the 4Ps Product Products are the goods or services a company delivers to satisfy customers needs and are the basis of a companys revenues. A company can control the product quality, design, features, after-sales services and brand name to add value to its products. Besides, in order to keep the competitive advantages, a company may continually introduce new products in response to customer needs and market environment. People Human resources including expertise involved in research and development, product line and marketing. A company should hire qualified personnel that are ethical, professional, high-performing and adaptable to the business culture. There should be working regulations, explicit standards incorporating code of ethics and a reward and punishment systems within a company . A comfortable working environment may increase the productivity of staff. The company should also establish and communicate positive values and culture for higher loyalty. Promotion Promotion is used by companies to convey the features and theories of their products to targeted consumers. General promotional tools may include advertising, public relations, brand name selling, etc. While products needs innovations and upgrades, promotion tools should also be creative and meet the market needs to attract customers and beat competitors. Place After production and promotion, a company needs to determine how customers are accessible to its products. Distribution channels include retailers, wholesalers, e-commerce, dealers, etc. As more and more business are going globalization, place becomes a specific concern due to difference in cultures and what works for a place may fail in another. The Swisse Strategy Introduction to Swisse and its marketing mix Swisse started from a humble Melbourne warehouse in late 1960s by its founder, Kevin Ring. From the very beginning, the mission HH and the principles Celebrate Life Everyday are embedded in the ground and development of Swisse. Swisse products went from only herbal vitamins to a range from multivitamins, supplements, nutrition, personal care products to functional foods and are sold in around 30 countries in the world. Swisse applies marketing mix tactically in its marketing strategies. It invests in researches to provide more innovative, functional and reliable products; it put people the top priority in its philosophy to build a harmony and effective working environment; it implement creative advertising practices by building up roles of ambassadors and emphasizing on corporate social responsibilities; it opens up the distribution channels to retailer and e-commerce and expands the global market. Application of 4 Ps to Swisse Marketing Application of Product Policy Research and Development Swisse ensure the functionality and quality of products by investment in up-to-date scientific academic research. It has its own research teams and clinics to conduct projects and tests on innovation and upgrading of products and also builds up collaboration with top academic institutions and foremost projects. It has formal partnerships with entities like: National Institute of Integrative Medicine(NIIM), Swinburne University and La Trobe University. It also has its own advising panel of esteemed scientific advisors such as Prof. Avni Sali, founder of NIIM, Dr. Karin Ried, research director at NIIM, Assc Prof. Andrew Pipingas, cognitive neuroscientist, etc. The expertise from cooperative organizations and advising panels ensures that Swisse remains at the forefront of the up-to-date research development and opportunities as well as certifies the efficacy of formulations. The investment on research by Swisse not only justify the benefits, but also build up positive brand image of the products. HH values Behind the success of Swisse is the HH values embedded in its products. Health and happiness is the most commonly mentioned concept and the test for every decision within Swisse to convey the living theory with products and build a positive brand image. Application of People Policy Focus on people Swisse put people at the top of its 4Ps priorities. It believes that people is the reason it succeed. It advocates a healthy lifestyle working environment by providing free personal trainers, masseuses and organic meals. It also encourages its staff to involve in communities to together build social leadership. Positive culture A success organizational culture affects the organizations productivity and performance and the opinion the customers have on the company. Swisse promotes a positive and friendly culture as noted by Radek Sali, CEO of Swisse wellness, a typical Swisse employee should force himself to dress up different daily, be creative, keep smiling, say hello to everyone, continuously improve and deliver a positive can do attitude at Swisse. Application of Promotion Policy Ambassadors Swisse introduces healthcare professionals, sports stars, entertainers and social media celebrities as ambassadors who find its products helpful and recommend the products through blogs or other forms of social media. This build up a reliable and fashionable brand image for the products and add to the corporate reputation through the personal influence of these public figures CSR As social image is gaining increasingly speaking power on consumers decisions on choice of products, Swisse expands the health, happiness and wellbeing philosophy to the whole community and actively engages in corporate social responsibilities. It emphasizes on environment protection and contributes to the community by establishment of the Celebrate Life Foundation to help preventing diseases by educations of nutrition and healthy lifestyle. Application of Placement Policy Globalisation Not limited by its #1 position in Australian market, Swisse goes globalisation recent years. Swisse products quickly enter into racks of popular local retailers, for instance, Walgreens in the U.S.. It also actively cooperates with local media and programs like the Ellen Show and participates in advertising campaigns to ensure the fluency of its launches. E-commerce Apart from wholesalers and retailers, the new distribution channel of e-commerce makes the purchasing experience much more convenient for customers and less resource-consuming for the Swisse itself. Recommendations on Future Development Focus on Product Quality Despite the popularity and fashionability of the brand name, consumers are more serious on what they eat. Swisse Vitamins has also been involved in advertising complaints on overstatement and misleading of its functionality and promotions violating Medicines Australias self-regulatory code of conduct. In fact, Swisse spent over $50 million per year on advertising. Though not involved in judicial cases or practically violating any laws, Swisse should focus on improving the products in the long run instead of conducting more advertising campaigns. Global Market Differences While globalization contribute to worldwide demand for products, it brings more concerns to a company. Markets in different cultures have different characteristics. As Swisse plans to enter into more countries in the following years, special expertise is needed to examine different needs of customers, competition of the market, customs of business and make strategies for launches. Conclusion Swisse has effectively applied the four elements of marketing mix in its marketing strategies. The independent product research, focus on people, active and creative promotion as well as the globalisation placement contributes to the significant competitive ege over its competitors. Though the company sees a success in its marketing and profiting, Swisse should focus more on product quality and be more self-regulated for the good of business sustainability. The globalisation practices should also be carefully oversighted due to risks in the global market. Word Count: 1637 References Ross, G.(2012). Re-thinking and re-tooling the social marketing mix: AMJ AMJ AMJ. Australasian Marketing Journal, 20(2012),122-126. Retrieved from http://www.elsevier.com/locate/amj Retrieved from https://www.swisse.com/en-au/our-story. Kotler,P., Marketing Management,(Millennium Edition),Custom Edition for University of Pheonix , Prentice Hall, 2000, p. 9 Dermott, D. (2013). A case study on reinvention and growth: Swisse is not selling vitamins, its selling wellness. Retrieved from http://www.anthillonline.com/a-case-study-on-reinvention-and-growth-swisse-is-not-selling-vitamins-its-selling-wellness/ Arndt,J., 1980. Perspective for a theory in marketing. Journal of Business Research 9(3), 389-402. Peattie. S., Peattie, K., 2003. Ready to fly solo: Reducing social marketings reliance of commercial marketing theory. Marketing Theory 3(3). 365-385 Rosenstock, I.M, 1966, Why people use health services. Milbank Memorial Fund Quartely 44(3). 94-127. Shizumu, K., 2003. Symbiotic Marketing Strategy. Souseisha Book Company, Japan. Chain, D. (2013). Swisse Vitamins makes U.S. debut at Walgreens. Supplier News. Retrieved from http://www.chaindrugreview.com/

Anna and Emma and the arts :: essays research papers

  Ã‚  Ã‚  Ã‚  Ã‚  The arts, in many different forms, played a major role in the events and outcomes of both Emma’s and Anna’s life. The arts impacted major decisions in both of the characters lives. Whether it was an initial spark or a driving force, art played many roles.   Ã‚  Ã‚  Ã‚  Ã‚  Even though they initially met at the train station, the met once again at a ball they both attend. While they were at the ball they fell into their routine of dancing and socializing. Vronsky sought out Anna when he saw her but when they finally came together for the first time, that would be the beginning of the end for Anna. They were in the moment and the music helped put both of them in a trance with each other. This was the first time that the arts were involved in Anna and Vroksky coming together. This ball caused Anna great excitement inside her but also caused some pain to Kitty. When Kitty saw them together she knew, right at that moment, she had lost Vronsky to Anna. She apologized to Dolly for any hurt feelings that may have arose at the ball with Kitty. I think that underneath her talk with Dolly, Anna enjoyed the affect that she had on Vronsky. When she finally returns home from the exciting ball, her life at home does not excite her as she thought i t would.   Ã‚  Ã‚  Ã‚  Ã‚   These balls and types of parties are something that were normal to Anna. In her class, society, and near friends, these events are of everyday occurrence. The only art that Anna takes part in is only the best her class has available to her. She is very high in status in her marriage with Karenina. They have a status and look to uphold. They drag each other to these great dancing balls or enormous parties and drink and talk about the same old thing every time.   Ã‚  Ã‚  Ã‚  Ã‚  Vronsky knows about this type of class enough to know the right person who knows the right people. It was all about who you were friends with and who you were connected with. The society of balls and parties was the preference for Anna. Vronsky knew they would meet at these types of events. Vronsky played the arts the right way to conquer his â€Å"fair maiden.†   Ã‚  Ã‚  Ã‚  Ã‚  Anna also has a chance to see Vronsky in a different way when they went to the races.

Ky School for the Deaf Changes Essay

No one is sure exactly what will become of Kentucky School for the Deaf campus. The school is rich in history of Danville and even houses its own museum in one of the buildings. Kentucky School for the Deaf was first established in 1823 and although it is not the first school for the deaf in the United States it is the first state funded school for the deaf. Several books have been written about the history of KSD. The entire book, A Centennial History of the Kentucky School for the Deaf by Charles Paxton, can be viewed online through the Kentuckiana Digital Library. Another book, published in 1973, is the History of the Kentucky School for the Deaf, 1923-1973, written by James B. Beauchamp and published by the KSD Alumni Association. In the late 70’s and early 80’s Kentucky School for the Deaf was thriving when enrollment reached its high at 440 students. Most of these students lived on campus and only went home once a month. There was a staff of 220 at that time. Today’s enrollment is about 130 students, of which approximately 75 are dorm who live on campus during the week. The remaining are day students bused in from surrounding counties. Many deaf students who once attended KSD are now mainstreamed into public schools in their home counties. Staff has been cut to 150. KSD has a campus of approximately 166 acres near the center of Danville. Some of this land was declared surplus land by the Kentucky Board of Education several years ago. The proposal was made to reduce campus size to 50 acres and to demolish several buildings. The campus at one time had 14 buildings. These include Argo-McClure Hall, built in 1964. It houses Technology classes for middle and high school students. Kerr Hall houses high school and middle school classes and Walker Hall is a self contained elementary school. Middleton Hall is the boy’s dormitory while Brady Hall is the girl’s dorm as well as where the infirmary and office are located. Grow Hall is the cafeteria for high school and middle school. Thomas Hall is the high school gymnasium as well as containing the Student Grille, Swimming pool and Athletic offices Jacobs Hall is KSD’s historical museum and is one of the oldest buildings on campus. It is listed as a National historic Landmark (Bill Macentire, Kentucky Landmarks) and shows student dorms and classrooms from the 1850’s. Because of this it can not be sold or demolished. Beauchamp Hall and Fosdick Hall are empty buildings that once housed boys and girls dorms. Bruce Hall is currently being used as an alternative learning school by the Danville Independent and Boyle County Schools. Barbee Hall has been rented to Danville Independent Schools for offices for several years. Old Lee Hall, facing South Third Street was built in 1958 and used for girls vocational classes. It was razed in 2010. It had sat empty for many years and fallen into disrepair. It had become very much an eyesore to the community but was in such bad shape it could not be renovated. The newer Lee Hall, facing South Second Street, once housed the middle school. It has sat empty for many years after mold was discovered growing in the basement. Some say the building was cleaned and repairs made to heating and air conditioning system and that the third floor apartments are now used to house dignitaries who visit. But one never sees any activity happening at the building. There was some talk that the building may one day be renovated to use as the elementary school. In 2004 a Master Plan was developed for KSD. The plan recommended the number of buildings be reduced from 17 to seven. The new campus would include Argo-McClure, Brady, Jacobs, Kerr, Middleton and Thomas halls and a new elementary school would be built at a cost of 6. 5 million. Beauchamp, Fosdick and Grow Halls would be torn down. Barbee, Bruce, Lee, Rogers and Walker Halls, the laundry and power plant and engineers home would be sold and the proceeds used to fund future needs for the campus. Last week Rogers Hall demolition began. Rogers Hall has been closed for many years having been declared unsafe by the state. It was the elementary school gymnasium. Currently the elementary school does not have a gym and uses a large classroom as its gymnasium. Also last week asbestos was discovered at Grow Hall. Now the middle and high school students are having to walk half a mile to Walker Hall to eat their meals in the cafeteria there. Many are complaining about the long walk in the cold and icy conditions. No one is sure when Grow Hall will reopen. Although the state at one time had money set aside for the building of the new school this has not happened. Now they are looking to save money. A better solution might be to use the newer Brady Hall. It already contains dorms, classrooms, a large kitchen area, a gymnasium, offices, even an infirmary. It is quite a large building and would easily accommodate the 130 students currently enrolled at KSD. KSD future seems uncertain but there is always hope for a better tomorrow. Works Cited Fosdick, Charles P. Centennial. History of the Kentucky School for the Deaf, Danville, Kentucky. 1923. Web. 8 Feb2011 Hudson, John W. Jr. Special collections-Kentucky School for the Deaf. Grace Daughtery Library. Centre College. 2002. 8 Feb 2011 MacEntire, Bill. Kentucky Landmarks. 2009. 8 Web. 2011.

The Address by Marga Minco

Analysis of a Key Passage The Address by Marga Minco In The Address by Marga Minco, the author suggests that people do not realize what they take for granted until they do not have them anymore. In the excerpt, the narrator is in a house with all her possessions, and the daughter of the woman who took all these possessions has no idea what is going on. Long ago, the narrator’s mother had given all her worldly possessions to a strange lady, who always took everything away with a look of greed.The narrator has come to the house with all the possessions, and it suddenly hits her that all her memories are just through the doorway. When she enters, she sees all of her possessions, â€Å"in a room which I both knew and didn’t know†. This one simple line describes how she feels, how though all her memories are in the room, they are not place in the right spot, as if the chronological placement was off, and all her memories are mixed up. I found myself among things I had wanted to see again but which oppressed me in the strange surroundings† describes her confusion, because though everything looked normal, (similar to the way she acts as if nothing is happening) it’s the inside story of every object that is scaring her; how it has her memories imprinted in it, and yet, they are not there anymore, because this is not her house, and she does not own any of this anymore.I scarcely dared to look around me anymore† symbolizes her fright of looking at everything she had and lost, and now they do not belong to her, though she has a slight longing for them in order to have a sense of normality. â€Å"Somewhere on the edge there should be a burn hole in which had never been repaired† this line, when read closely, depicts the hole as a sort of ledge, where her mind is clinging onto, so she may find some familiar feeling in all this strangeness. It also depicts a large bottomless pit, where she wants to throw all the bad feelings and memories away, throw them deep into this hole.The daughter does not notice anything wrong, because she is like a newborn baby: she does not know where any of this comes from, but she does not question it, because she has been raised with these objects. But she is also the opposite of her mother; while her mother stole all the possessions without a worry or a care, she is sweeter, gentler. The daughter is innocent and unknowing of what happened, while the mother is guilty and knows exactly why the narrator is here. When prompted, she (the daughter) talks of how everything in the room is nothing important, how they are all antiques and nothing special.But the narrator then offers a retort of passion and sadness â€Å"you get used to all these beautiful things at home, you hardly look at them anymore. You only nothice when something is not there, because it has to be repaired, or for example, because you’ve lent it to someone†. This small speech shows how she never thoug ht of these possessions and memories as important, but now that they are not with her anymore, now that she knows she cannot take them all back, she feels they describe her life. But it is too late.Near the end of the excerpt, the narrator mentions how, when she was younger, she thought her cutlery was made from silver, but never really thought of it. The daughter laughs, but when she goes to check her own cutlery, the narrator rushes out, to â€Å"forget the address† and everything she ever remembered. This is because she wants to leave every memory she had behind, to start anew. It is her sudden realization that she does not possess these memories anymore that causes her to change and force herself to forget everything from the past.